PSA Direktbank Relaunch

  • Role Art Director
  • For Banque PSA Finance S. A.
  • Date September 2014
  • Type Web Design, Photoshoot, App Design

“PSA Direktbank – Ihr Geld-Mobilisierer”

I was tasked to develop a new responsive web appearance for the Banque PSA Finance S. A. (a bank owned by Peugeot & Citroën) and their german “Tagesgeld” and “Festgeld” products. This included creating a consistent photographic style throughout the site, which I worked on with Berlin photographer Jan Kopetzky. Cinemagraphs were utilised to incorporate movement into the images and display the metaphorical mobilisation of money. Also in scope was a banking app and the corresponding desktop interface among further CI assets.

Cinemagraphs

Website

Landing Page

“Festgeld” Page

“Tagesgeld” Page

Subscription PageService PageCompany Page

Mobile Banking App

Mobile Banking App